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The Football League

The Football League

Sportswise manage the Football League Supporter Survey – a customer focused programme of research that reports on the customer experience and views of more than 40,000 club supporters on issues that will shape the future of football.

Our Work

1. We run a workshop with Football League clubs to ensure their needs of the
    research are included

2. We design the questionnaire to reflect the key objectives of The Football
    League and its member clubs. We set the survey up as an online survey run
    from Sportswise servers.

3. We work with FLi to ensure robust sampling procedures for the survey

4. We design research reports for 72 Football League clubs ensuring that
    reports are accessible and digestible for a range of target audiences.

5. We publish (in conjunction with the Football League) an annual report for the
    Football League detailing results and trends across the entire survey content.

http://www.football-league.co.uk/page/SupporterSurvey/0,,10794,00.html


Our Feedback

A final figure of 43,000 surveys, by the end of January, represents an extraordinary response by supporters.

Their input has ensured that this is the largest survey ever conducted in the League’s history 
John Nagle, Head of Communications, The Football League

Documents